How To Write A Blurb That Will Help Sell Your Book

One-session online workshop, 1 - 1.5 hours per session, live teaching, via Zoom.

The length of the sessions varies depending on the session topic and the questions and discussions that arise. Sessions will be a minimum of one hour.

Only ten places available on this workshop.

7PM Tuesday 5th November 2024

Times shown: Greenwich Mean Time (GMT)

If you are interested in future dates for this workshop please email: [email protected]

Workshop fee: £25.00

(meeting invite will be sent out a couple of days prior to the workshop)
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Workshop Leader

Esther Chilton

Since joining The Writers Bureau as a student in 1999, and following their advice, Esther hasn’t looked back. As well as winning several writing competitions herself, she was head judge of Writers’ Forum magazine’s monthly short story competition. Over the years, Esther has regularly had articles and short stories published in a variety of newspapers and magazines in the UK and abroad. She has published a range of writing workbooks, children’s books and short story collections.

Esther became a tutor for The Writers Bureau in 2009 and when they closed in July 2026, she knew she wasn’t ready for it to go. Fortunately, they let her continue with the website and new courses so she can support students on their writing journey.

Workshop Outline

The blurb is the text that goes on the back of your book. Its purpose is to hook a potential reader’s attention and entice them into wanting to buy the book. So you’ve got to make it exciting. It’s also short – generally up to 200 words, but often much shorter, so you need to write succinctly.

If you’re self-publishing your book, you’ll need to write your own blurb. But, even if you’re looking to gain a traditional publisher, you may be asked to write a blurb for your book.

In this session, we’ll look at some examples and why they’re effective, before breaking the blurb down and looking at its structure, what you need to include, and how you can make yours compelling.




This workshop is run by Budding Writers in partnership with The Writers Bureau.
Sign-up for £25.00

By taking part in this workshop you will:

  • meet other writers

  • have time to ask questions as there are only ten participants per group

  • learn how to make your blurb exciting and effective

  • find out what information you need to include

  • gain increased confidence to put your book on the market.

Tuesday 15th October 2024 at 7.00PM

Workshop fee: £25.00

  • Find out how to write a great blurb that will help sell your books.

  • Learn what to include and what to leave out.

  • Notes emailed to you after each session.

  • A maximum of ten people.